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Cashew packaging
- Client
- Ò Ó O
- Year
- 2025 - Present
- Services
- Product design · Graphic design
Thiết kế nhận diện thương hiệu và bao bì hạt điều cao cấp cho Ò Ó O, tôn vinh nông sản Việt bằng phong cách minh hoạ hiện đại.
Cashew packaging
Graphic Designer: Phước Nguyễn Photographer: Phước Nguyễn Creative Director: Y Huynh
In the packaging design for Đắk Lắk cashews, I used the linocut technique to illustrate the cashew tree through each stage, from flowering to fruiting. Each hand-carved detail captures the natural progression, conveying a sense of closeness and authenticity. This style not only honors the natural beauty of the Tây Nguyên region but also connects consumers to the journey of the product’s growth. Through this packaging, I aim to let customers feel the meticulous craftsmanship and the unique character of Đắk Lắk
- Role
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- Creative direction
- Imagery
- Photography